Career Nudge

Marketing

Dream Job Explorer, Marketing / by

Ok, you like marketing, but, have you ever wondered how different it would be to work in marketing for let’s say Netflix (Internet business) vs BMW (Automobile business)?

Every industry is unique, and so is the experience working in it, its just that we are so unaware of such possibilities that we stick with what our friends/peers have told us.

Don’t worry, we got your back. We do the dirty work of spending countless hours researching and compiling this list so you don’t have to.

This section is to help you explore the various industries in which marketing plays a major role, and also nudge you in the right direction on how to secure that dream job.

Top 3 industries for Marketing

Information Technology (I.T)

1. Electronics & Hardware Companies like Phillips, Samsung Electronics, Siemens

2. Internet Companies like Google, Yahoo & Facebook

3. IT Infrastructure Companies like Hewlett Packard Enterprise, Arista Networks & Cisco Systems

4. Nanotechnology Companies like Taiwan Semiconductor, Thermo Fisher Scientific & DuPont de Nemours, Inc

5. IT Security/Cybersecurity Companies like Palo Alto Networks, McAfee & BlackBerry

6. Semiconductors Companies like Samsung, tsmc, and Intel

7. Software Companies like Microsoft, Hubspot, Zoom

Consumer Discretionary

1. Consumer Products Companies like Nike, British American Tobacco, and Unilever

2. Consumer Service Companies like Playboy, FedEx, and Mr. Handyman

3. Education/Training Companies like Stanford University, Udemy, Harvard Business Publishing

4. Food Companies like BeyondMeat, Del Monte, and Nestle

5. Retail Companies like Starbucks, Barnes&Nobles, and Walmart

6. Transportation Service Companies like Lufthansa, Avis Budget Group, and Cosco Shipping

7. Travel and Leisure Companies like Las Vegas Sands Corporation, Marriot International, Walt Disney World

Financial & Insurance Services

1. Accounting Service Companies like pwc, EY, and Deloitte

2. Brokerage Companies like Fidelity Investments, Charles Schwab, and Wells Fargo Advisors

3. Commercial Banks like JPMorgan Chase & Co., ICBC, and Japan Post Holdings Co. Ltd.

4. Consumer Finance Companies like Capital One, Rocket Companies, and Square

5. Credit Collection & Services like Atradius Collections, Summit A.R, and TKG

6. eFinancial Companies like JP Morgan Chase & Co, Bank Of America, and Mastercard

7. Hedge Fund Companies like Bridgewater, Renaissance, and ManGroup plc

8. Mortgage Banking Companies like Quicken Loans, SoFi, and loanDepot

9. Private Equity Companies like The Blackstone Group, The Carlyle Group, and KKR

10. Retail Banks like BPN Paribas, China Construction Bank, and ICBC

11. Insurance Companies like Allianz, Cigna, and Northwestern Mutual

Other important industries –

Telecoms & Media

1. Information Service Companies like Penguin House, Hachette Book Group & Harper Collins

2. Media Companies like ViacomCBS, Sony Music Publishing, and The New York Times Company

3. Telecom Companies like DirecTV, AT&T, and Cisco

Raw Materials & Natural Resources

1. Agribusiness Companies like Bayer, Dairy Farmers of America, and CaterPillar

2. Chemical Companies like Henkel, Dow AgroSciences, and Pfizer

3. Forestry & Timber Companies like Georgia-Pacific, West Fraser, and Weyerhaeuser

4. Material Companies like Airbus, Borosil Renewables, and Arkema

5. Mining Companies like BHP, ArcelorMittal, and Vale

6. Semiconductors Companies like Samsung, tsmc, and Intel

7. Software Companies like Microsoft, Hubspot, Zoom

Industrials

1. Aerospace Companies like Airbus, Boeing, and Lockheed Martin

2. Automobile Companies like Volkswagen Group, Toyota Motor & Daimler

3. Bottling Companies like PepsiCo, Anheuser-Busch InBev & Coca-Cola

4. Construction Companies like ACS Actividades de Construcción y Servicios S.A, Hochtief Aktiengesellschaft & VINCI

5. Defence Companies like Lockheed Martin Corporation, Northrop Grumman Corporation & The Boeing Company

6. Environmental services like Schneider Electric, Advanced Disposal, and Orsted

7. Heating, cooling & ventilation equipment, and services like Panasonic, Hitachi & Whirlpool

9. Industrial machinery Companies like Caterpillar, Inc, Deere & Co. & CNH Industrial NV

10. Logistics & distribution Companies like Grainger, Wesco, and UPS

11. Packaging Companies like International Paper Company, WestRock & Tetra Laval

12. Rail transport Companies like Deutsche Bahn, SNCF & JSC Russian Railways

13. Ship building & repair Companies like A.P. Moller-Maersk Group, Mediterranean Shipping Company & COSCO – China Ocean Shipping Company

Healthcare

1. Biopolymers Companies like NatureWorks (US), Braskem (Brazil), BASF (Germany)

2. Biotechnology Companies like DNAnexus, Pfizer, and Amyris

3. Healthcare Services Companies like Alma, Highline Wellness, and LHC Group

4. Healthcare IT Companies like Cerner Corporation, McKesson Corporation & International Business Machine Corporation

5. Healthcare Specialist Companies like Spaulding Rehabilitation Hospital, Danaher, and Jassen by J&J

6. Medical Devices and Equipment Companies like Abbot, Johnson & Johnson, and Medtronic

7. Pharmaceutical Companies like Roche, Amgen, and Novartis

Energy & Utilities

1. Oil and Gas Companies like PetroChina, ASCO, and ExxonMobil

2. Power and Utility Companies like CenterPoint Energy, Saudi Aramco, and NextEra Energy

3. Renewable Energy Companies like LanzaTech, Larderello Group, and Loom Solar

Other important industries –

  • Industrials (13 sub-industries) –
    Aerospace, Automobile, Bottling, Constructions, Defence, Energy storage & batteries, Environmental services, Heating, Cooling & ventilation equipment and services, Industrial machinery, Logistics & Distribution, Packaging, Rail transport, and Shipbuilding & repair
  • Healthcare (7 sub-industries) –
    Biopolymers, Biotechnology, Healthcare (Services), Healthcare IT, Healthcare Specialist, Medical Devices & Equipment, and Pharmaceuticals